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    4 Rules for Defining Your Brand When the Personal Is Professional

    Tony Holbrook / 6th December 2018 / 0 Comments

    In 2018, I’ve had the privilege to work very closely with a number of company founders and product creators thanks to Ingram Micro Commerce & Lifecycle’s partnership with Indiegogo. We hosted events in…

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  • Digital,  Forbes

    Five Ways Brands Can Adapt For The Era Of E-Commerce

    Tony Holbrook / 24th May 2018 / 0 Comments

    Brick-and-mortar retailers, from Sports Authority to Toys “R” Us, are closing stores or closing down altogether. It is a trend that has long been in the making, thanks to the success of e-commerce…

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  • Digital,  Forbes

    Employ These Four Tactics To Unlock The Future Of Commerce

    Tony Holbrook / 9th March 2018 / 0 Comments

    There’s no debate that Amazon’s success has reshaped the online retail industry. Others must now compete on pricing, delivery times and other attractive offerings like recurring subscription purchases. Those that can’t deliver similar…

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    The Future Of Commerce Is Built On These Four Pillars

    Tony Holbrook / 3rd January 2018 / 0 Comments

    The future of commerce is consumer driven, and consumers want convenient, personalized, technology-enabled shopping experiences. As Willy Kruh, KPMG’s global chair of consumer markets, said, “Today’s consumer no longer goes shopping, but is shopping, all the time and everywhere.”…

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